Leisure & Entertainment

Mailing services for Leisure and Entertainment Companies

Despite social media providing a seemingly classic fit for the marketing of entertainment events, there still remains significant value from the use of direct mail, especially when companies are looking to stand out from the crowded online space.

So assuming direct mail continues to form part of your overall marketing strategy then let us show you how we can add real value and benefits to your company.

Who we work with

Here are just a selection of the companies we have provided services for:

Hotels and restaurants - see also our Travel and Tourism
Football and other sports clubs
Sporting events - see also our Event Management
Catering organisations
Tanning salons
Health clubs & leisure centres
5-a-side leagues
Training academies
Gaming and bingo companies
Cinema and theatres
Arts centres and museums
Broadcast media

Benefits

Some of the main benefits we can provide includes

For time critical mailings we can work with postal providers to ensure your mailer lands when you need this to
We provide end to end solutions in house (print, mailing, data handling), simplifying the process and making things easier to outsource
We can accommodate all varieties of mailers from budget cards to bespoke enveloped items
Provide specialised hand finishing for those bespoke marketing campaigns
We use high speed mailing and printing machines, meaning we can produce high volume projects quicker and more cost effectively
You can be assured of the best mailing rates, thanks to our Price Promise
We appoint a dedicated account manager to deal with every aspect of your direct mail activity. This account manager will remain in place from one project to the next to ensure continuity.
We can provide a range of added-value services including:
- Handling undeliverables and maintaining a suppression file for you. This can be used to cleanse subsequent mailing data, preventing waste and possible customer irritation.
- We can provide a free data audit that includes recipient profiling, permitting the segmentation and targeting of potential audiences for your events and services.
- A hotline to the DMA’s legal team to check that your direct mail campaign is fully compliant with the latest legislation.

Typical Solutions

Typical solutions include

Localised Site Campaigns - we can provide targeted mailing data of prospects that are local to the site, or coordinate a door to door marketing campaign. Very useful if opening up a new site or running site specific promotions. Furthermore, our personalisation services can ensure that detailed marketing messages continue to be site specific, even if fulfilled as part of an overall multi-site marketing campaign.
Regular Mailings to Previous Customers – incentives and priority booking opportunities can be offered to reward the all-important loyalty of your ‘frequent flyer’ clients.
Special Offers and Late Deals – we are able to take care of print, personalisation and mailing, taking advantage of all possible postal deals, and working to tight deadlines when needed. Personalised postcards are often the most cost effective way of delivering these offers.
Brochure Fulfilment to Customers – we make sure that valuable materials are only sent out to qualified recipients. We can then polywrap or envelope enclose these.
Bulk Brochure and Leaflet Distribution – for example sending out quantities to local hotels, leisure centres, libraries, stations and other public places where tourists and locals can discover details about your entertainment events. We can hold stock and carry out replenishment as needed.